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Home Staging

Home staging involves design skills and marketing knowledge to sell a home in less time for more money. A staged home always stands out from the competition. The goal is to appeal to buyers senses so they fall in love and say "This is the one!"

I focus on the details and create emotional connection points throughout the home to entice buyers. 
Whether you are a homeowner, realtor, investor or builder, I am committed to results and making lasting partnerships.

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Occupied Staging

We offer 3 packages to give you an idea of our process. Every home and budget is unique; personalization and add on services are available.

Flowers and Citrus

01
Consultation Walk-Thru

  • We start with a phone interview and conduct buyer demographic research

  • Then conduct a walk and talk consultation which includes a detailed action plan checklist and report.  We start at the front door and walk thru entire home discussing possible updates, existing furniture layout, lighting and color scheme. I will make suggestions that will modernize home.

  • You'll have all the tools and questions answered to stage the home yourself. This can be a DIY service or paired with a full-service staging package. 

Desk and Mirror

02
Primary Living Package

  • Includes Consultation Walk-Thru plus full-service staging.

  • Using items already in home, newly purchased or our rentable accessory packages, we transform the rooms which provide the most impact; main living space, kitchen, and primary bedroom/bath.

  • We focus on the details and create emotional connection points throughout the home to entice buyers.

  • This service is typically for homes under 2200 sq. ft. and offers the most value. It is designed as a 4 hour staging day. 

Bedside Flowers

03
Complete Transformation Package

  • Includes Consultation Walk-Thru plus full-service staging.

  • Using items already in home, newly purchased or our rentable accessory packages, we transform kitchen, family room, living room, dining room, primary bedroom, bathroom.

  • We focus on the details and create emotional connection points throughout the home to entice buyers.

  • This service is typically for homes over 2500 sq. ft. It is designed as an 7 hour staging day.

The Importance of Vacant Staging

01

People Don’t Buy Houses, They Buy Homes

The number one reason a buyer purchases a home is because it “felt home.”  It was warm, inviting and the buyer made an emotional connection with the home.  An empty room is not warm and inviting.  Sterile, cold and uninviting are the three most popular words to describe an empty room.

03

When A Room Is Empty, Buyers Focus On Negative Details

It’s so much easier to notice that crack in the wall, or the chip in the tile when there is nothing else to look at.  Home Staging capitalizes on the positive aspects of a home, while de-emphasizing negative aspects.

02

Without Furniture, There Is No Frame Of Reference

Without furniture it’s very difficult to tell the scale and size of a room.  What is the purpose of this room? Is it a living room, dining room, office? When the buyer does not have answers to their questions-they walk away.

04

Only 10% of Home Buyers Can Actually Visualize the “Potential” of Home

Nine out of ten people walking in your home have no imagination of the wonderful possibilities your home has to offer them. Buyers can’t picture if their sofa or king bed might fit in a room because empty rooms actually look smaller.

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05

The “Cost of Vacancy” is Much More than the Cost of “Vacant Staging”

The average vacant home takes twice as long to sell than the occupied home.  This can create a hefty financial burden with months of carrying costs and maintenance.  I can create a “model home” look on your budget, so contact me today for your customized vacant proposal!

Home staging used to be optional. Today, it’s a necessity in selling a house.

Barbara Corcoran, American businesswoman, investor, syndicated columnist, and television personality

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